The beautiful world of empowertising

When’s the last time you heard the term “empowering” in a context that wasn’t completely ridiculous? Empowerment has gone from being a feminist concern to an advertising buzzword used to sell anything and everything to women. I’ve seen sexy lingerie, menstrual products, snacks and pussy highlighter all being sold as “empowering”. Clearly, this word means nothing of value anymore – it’s window dressing for a “woke” female consumer. You can...

Review: Glossier Haloscope

Somehow, this has become a Glossier review blog. Bear with me. I was actually pretty excited about this product, despite being exhausted with highlighters. Haloscope is described as a dew effect highlighter with an “otherworldly sheen that’s never dry or glittery”. It’s a shimmery balm stick with a clear balm core that you apply directly on the face for a wet-look effect. I got the shade “Moonstone” which is a...

Tendency ; Art Supply

My obsession with starting blog post series strikes again. This time, I want to examine trends in beauty – past, present, and (hopefully) future. They can be trends in packaging design, colour choices, terminology… whatever seems interesting. For the first instalment, it’s more about packaging and format than anything else – beauty products that resemble art supplies. Historically, the 60s and 70s were filled with artsy cosmetic products like the famous...

Look: Red & Lilac

When you get too anxious to function, the best way to calm down is to distract yourself with a simple task that takes concentration, but not too much, and puts you in contact with your physical self. For me, that’s a beauty routine, like skincare or makeup. I’ve talked about it before and I’ll be talking about it again probably. One particularly bad evening led me to try a colour...

HIGHLIGHTS #3 2017

I went to see the Gerda Wegener exhibit at Millesgården in Stockholm with my friend Oli and it was so lovely, I just wanted to crawl into the frame of the paintings and live there! Gerda has come to some attention recently because of her wife and muse Lili Elbe – one of the first trans women to go through medical gender-affirming treatment. She modeled for many of Gerda’s paintings,...

Trends of 2016 – My LEAST favourite beauty trends of the year

I jokingly remarked a few posts back that I’m good at passing judgement. And what better time to do just that, than the end of the year, when we look back and ask ourselves what the hell we were doing in 2016. My least favourite trends, and trends I want to see stay… or begin. Take this, as you should take everything, with a grain of salt. I want to...

Trends of 2016 – My favourite beauty trends of the year

The year is finally coming to an end – it’s been a big year in beauty with many strange trends emerging (or, well, things that are called trends even though it’s only one or two people doing it) so I thought I’d round up the trends I loved, the trends I hated, and the trends I’d like to see realized in 2017. Here’s my first list: Trends that should stay....

Weekend, #6

Jeepers. What a week. Two weeks, I suppose, since last week I didn’t make one of these posts. Let’s say my personal life is an absolute shitstorm right now. I haven’t done my nails in like, two weeks. I bought an expensive candle. I’m self-medicating with sheet masks in my mother’s bathroom. Not my own bathroom. Because my own bathroom is uninhabitable. Let’s leave it at that 🙂 Here’s issue...